“You will be assimilated…Resistance is futile” – Locutus of The Borg (Star Trek) Assimilation is the process of absorbing one thing into another such that there is nothing left of the original item. Star Trek aficionados understand the term from “The Next Generation” when an alien race tries to eliminate all of humanity by assimilating them into their own collective consciousness. Sounds bizarre right? Not so much. In fact it is very common and happening to you right now. Our …